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What is a Digital Operations Platform?

A Digital Operations Platform (DOP) consolidates back-office operations and brings them together in a single overview.

It gives your business what it needs most: a space where operations are streamlined, where your employees can collaborate and deliver great customer experiences.

Marello's powerful Digital Operations Platform (DOP) is a flexible solution that allows your business to sell in any channel while unifying key processes.

This enables you to provide your customers with an outstanding shopping experience with lower operating costs and increased sales.

Companies love and appreciate Marello

Marello's Digital Operations Platform (DOP) helps centralise data streams and uses them to support every workflow. No irrelevant functions or inflexible processes: nothing will stop you!

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Maximized efficiency

A central platform for all employees

Decentralized data storage silos are a nuisance for many companies. Teams work in different application programs, switch between interfaces and transfer data manually. This leads to inefficiency and a high probability of errors.

With a DOP, your employees can work on the processes which they are responsible for - in one central location. It allows them to do their job in the best possible way and work in a single system.

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Eliminate the guessing game

Data-driven decisions

With a centralized platform, data silos between different business units can be avoided. This creates many opportunities for the automation of company-wide processes.

Use sales information to decide on the pricing of products. See how sales channels are performing. Customize your marketing strategies and forecast inventory changes based on trends. Eliminate the guessing game and develop stronger data-driven strategies for your business.

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Seamless experience

An optimised customer experience

If you take a closer look at your customers, you know that they want a simple, seamless experience, regardless of which sales channels they use. A good Digital Operations Platform (DOP) is key to optimising your customer experience because it improves the following processes, among others:

  • Complex order processes
  • Order tracking
  • Click-and-collect - BOPIS
  • Customer care

Build a closer relationship with your customers and provide them with all the services they expect from a modern business nowadays.

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More information?

Let us help you!

Do you have questions about the Digital Operations Platform (DOP) and would like to find out more about Marello?

We are a Marello Gold Partner, feel free to contact us and talk to us!

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